The Economist and KrisFlyer are offering up to 11,000 Miles for New Sign-ups which is a downgrade from the previous offers that were available as part of the subscription packages.
The Economist and KrisFlyer Subscription Offer
There are two offers available for Singapore, Australia, Malaysia and Hong Kong between now and the 31st December. This is the Singapore version of the offer:
- Earn 6,500 KrisFlyer Miles for a 1 Year subscription S$510
- Earn 11,000 KrisFlyer Miles for a 3 Year Subscription S$1,305
Both of the offers are for the full subscription package giving you the print copy weekly, full access to digital version on iPad, iPhone, Android etc. You’ll also get full access to the Economist.com as well as full access to The Economist in audio.
The Economist is one of my favorite publications along with National Geographic and one that I regularly read whilst traveling, it’s a must for anyone with a general interest international news, politics, business, finance, science, or technology. You can find the subscription details here:
They’ve made this offer worse than previously where they were offering 8,000 Miles for 1 year and 12,000 for the 3 year. I’m guessing it was pretty popular as it was effectively a cheap way of buying KrisFlyer Miles.
I’m also not sure if the above link is correct as it’s advertised on the Singapore Airlines KrisFlyer site but without a working link! You can find out more here:
Cheaper Way to Buy KrisFlyer Miles?
If you purchase KrisFlyer miles through Singapore Airlines then it’ll cost you 40 USD per 1,000 or 4 cents per Mile (0.05 SGD), you can buy them more cheaply through Starwood check out this post for details.
With this promotion the 1 year deal actually works out better offering 6,500 Miles at a cost of S$510 which is 7.8 cents per mile which is quite a bit higher than buying them outright. If you value The Economist then this could be a pretty good deal.
The 3 year subscription works out worse from a miles earning perspective at nearly 12 cents per mile, but obviously the cost per issue is lower.
Conclusion – 3 Year or 1 Year?
I tend to value Singapore Airlines KrisFlyer miles at 2 cents per mile, making the 6,500 for the 1 year subscription worth $130 and the 3 year S$220 – which is effectively the promotion value. If there is a follow-on set of promotions then overall value wise you’ll do better signing up with 3X one year subscriptions.
Whether you go for a one year or a three year will depend on two things in my mind:
- Whether you want to subscribe for a full 3 years at the cheaper rate (and forgo any further offers)
- The likelihood of another promotion
I can’t answer question 1 but for question 2 we’ve already seen several promotions before and they appear to have gotten worse.
I signed up for the one year in 2015, but I’m not sure that I think at this rate it’s worth it. The miles did take a long time to post (more than 8 weeks), but they did eventually.
Have you taken advantage of this offer? Did you receive the miles yet?